Before we start the discussion around the usual “older isn’t necessarily better” or perhaps “ever diminishing value returns ” let’s first strip back what we say and how much we pay. Then move from there.
I shared some social media posts this week asking a straightforward question about an image of a 14yo malt and a 21yo malt asking for a straight choice if only one could be enjoyed. I made an error in showing the image. You see, people could see it was an Arran 14yo, and an Arran 21yo (both old branding) so the discussion moved around the malts they were rather than the age they were presented at. My fault. Still, the feedback was interesting.
So, we’ll discuss this idea and then look into the cost of enjoying older malts and try to find places where we can still pick up a decent experience with an older whisky that’s still priced within reach.